Arthur
发表于 2007-4-28 14:57:00
BMWSKY车标设计过程
<P>2006年5月网站刚开通时,就开始着手设计会标。最开始的几个方案: </P>
<P align=center><IMG src="data/attachment/forum/upfile/2007-4/2007428145527.jpg" onload=pimsize(this)><BR><BR><IMG src="data/attachment/forum/upfile/2007-4/2007428145545.jpg" onload=pimsize(this)><BR><BR><IMG src="data/attachment/forum/upfile/2007-4/2007428145559.jpg" onload=pimsize(this)><BR><BR><IMG src="data/attachment/forum/upfile/2007-4/2007428145623.jpg" onload=pimsize(this)><BR><BR><IMG src="data/attachment/forum/upfile/2007-4/2007428145636.jpg" onload=pimsize(this)><BR><BR></P><BR><BR><FONT color=teal>
<P align=right>『allsky最后编辑于2007-4-30 16:50:28』</P></FONT>
Arthur
发表于 2007-4-28 14:59:00
BMWSKY车标设计过程
<P>这几个方案都不甚满意,其中最后的这个曾经拿来做上传照片的水印。 </P><P><img onload=pimsize(this) src=data/attachment/forum/upfile/2007-4/2007428145916.jpg /><BR><BR></P>
Arthur
发表于 2007-4-28 15:01:00
BMWSKY车标设计过程
<P><img onload=pimsize(this) src=data/attachment/forum/upfile/2007-4/200742815026.jpg /></P><P>在一次设计师的灵光一闪之后,我们会标的雏形诞生了!<BR><BR></P>
Arthur
发表于 2007-4-28 15:05:00
BMWSKY车标设计过程
<P align=center><img onload=pimsize(this) src=data/attachment/forum/upfile/2007-4/200742815230.jpg /></P><P align=center><img onload=pimsize(this) src=data/attachment/forum/upfile/2007-4/20074281533.jpg /><BR><BR></P><P align=center><img onload=pimsize(this) src=data/attachment/forum/upfile/2007-4/200742815332.jpg /><BR><BR><img onload=pimsize(this) src=data/attachment/forum/upfile/2007-4/200742815424.jpg /></P><P>经过了无数次的斟酌、修改,会标逐渐完善。<BR><BR></P><br><br><font color=Teal><p align=right>『allsky最后编辑于2007-4-30 16:51:05』</p></font>
Arthur
发表于 2007-4-28 15:13:00
BMWSKY车标设计过程
<P><img onload=pimsize(this) src=data/attachment/forum/upfile/2007-4/200742815117.jpg /></P><P class=MsoNormal><B><SPAN style="FONT-FAMILY: 宋体">“宝马车友会”会标释义:</SPAN><SPAN lang=EN-US><?xml:namespace prefix = o /><o:p></o:p></SPAN></B></P><P class=MsoNormal style="MARGIN: 0cm 0cm 7.8pt 17.85pt; TEXT-INDENT: -17.85pt"><SPAN style="FONT-FAMILY: 宋体"><FONT face="Times New Roman"> </FONT>会标由外圆与内圆构成,并且延用“宝马”汽车标志的风格,是想说明这个组织的是由所有热爱和支持宝马品牌的车友组成。</SPAN></P><P class=MsoNormal style="MARGIN: 0cm 0cm 7.8pt 21pt; TEXT-INDENT: -21pt"><SPAN style="FONT-FAMILY: 宋体"><FONT face="Times New Roman"> </FONT>外圆标明车友会的名称和网址。</SPAN></P><P class=MsoNormal style="MARGIN: 0cm 0cm 7.8pt 21pt; TEXT-INDENT: -21pt"><SPAN style="FONT-FAMILY: 宋体"><FONT face="Times New Roman"> </FONT>内圆的圆形由十字蓝白间隔的背景图案以及中国传统象形字“馬”互相融合。</SPAN></P><P class=MsoNormal style="TEXT-INDENT: 17.95pt"><SPAN style="FONT-FAMILY: 宋体">寓意:</SPAN><SPAN lang=EN-US>1.</SPAN><SPAN style="FONT-FAMILY: 宋体">骏马儿跨越空间的束缚,在蓝天白云的映衬下自由地驰骋。</SPAN></P><P class=MsoNormal style="MARGIN: 0cm 0cm 7.8pt 63pt; TEXT-INDENT: -42pt"><SPAN lang=EN-US><SPAN> </SPAN>2.</SPAN><SPAN style="FONT-FAMILY: 宋体">“宝马车友会”这个团体充分释义了中西文化交融。“馬”赋予我们积极乐观的生活态度和不屈不挠、积极进取的精神,也是中国人的特质。将这样的特质与“宝马”秉承品质卓越、精益求精的态度交融并升华,就是我们对中西文化合并的理解。</SPAN></P><P class=MsoNormal style="MARGIN: 0cm 0cm 7.8pt 17.85pt; TEXT-INDENT: -17.85pt"><SPAN style="FONT-FAMILY: 宋体"><FONT face="Times New Roman"> </FONT>同心圆,以及整体上圆形的结构从形式上和谐均衡,阐明了“宝马车友会”是一个和谐的社圈,一个大家庭。</SPAN></P><P class=MsoNormal style="MARGIN-LEFT: 98.8pt; TEXT-INDENT: -80.75pt"><SPAN style="FONT-FAMILY: 宋体">同心圆特殊寓意:大家在这个大家庭里从相识到合作,到共同进步,到分享欢乐,一切都在和谐中蜕变和升华的过程。</SPAN></P><P class=MsoNormal style="MARGIN-LEFT: 98.8pt; TEXT-INDENT: -80.75pt"><SPAN style="FONT-FAMILY: 宋体">整个LOGO融进了宝马车友会的宗旨:激情、真诚、分享!</SPAN></P><P> </P><P><FONT color=#0000ff>BLUELEGEND的会标释义。<BR></FONT><BR></P><br><br><font color=Teal><p align=right>『allsky最后编辑于2007-4-28 15:15:18』</p></font>
Arthur
发表于 2007-4-28 15:14:00
BMWSKY车标设计过程
<P>ZJET的会标释义:</P><P>以五行来解释:</P><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">宝马团队,融合中西-----<SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">金,</SPAN></SPAN></SPAN></P><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'"><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'"></SPAN></SPAN></SPAN><SPAN lang=EN-US><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">社会精英,通达八方-----<SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">木,</SPAN></SPAN></SPAN></P><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">真诚奉献,回馈社会-----<SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">水,</SPAN></SPAN></SPAN></P><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">激情进取,任重道远-----火,</SPAN></P><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">分享快乐,健康生活-----土</SPAN></P><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'"></SPAN> </P><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">外圆为土,象征宝马车友会是以分享快乐,健康生活这个中心目的团结在一起的,中圆分四为金木水火,代表每个人在社会中的四个层面,五合为一象征和谐,守中的理念。</SPAN></P><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'"></SPAN> </P><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'"><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">蓝白黑代表天地人,直线代表纵横的道路,内外圆圈代表心心相印,息息相关。</SPAN></SPAN></P><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'"></SPAN> </P><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">有蓝天一般高远的志向</SPAN></P><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">伴白云一样真诚的朋友</SPAN></P><P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'">同走万水千山人生路</SPAN></P>
Arthur
发表于 2007-4-28 15:19:00
BMWSKY车标设计过程
<P>这个会标构思巧妙,广受推崇,上一任宝马中国CEO施润博也竖起大拇指。。。</P><P>以至一度成为其他兄弟车会的模仿对象。</P>
Arthur
发表于 2007-4-28 15:28:00
BMWSKY车标设计过程
这个会标不适宜作为车标贴在车上,车标的设计提上了议事日程。 <img onload=pimsize(this) src=data/attachment/forum/upfile/2007-4/2007428152654.jpg /><BR><BR><img onload=pimsize(this) src=data/attachment/forum/upfile/2007-4/200742815275.jpg /><BR><BR><img onload=pimsize(this) src=data/attachment/forum/upfile/2007-4/2007428152736.jpg /><BR><BR>
Arthur
发表于 2007-4-28 15:46:00
BMWSKY车标设计过程
<P>有一次开了几天朋友的保时捷卡宴,又看了几场阿森那的比赛。。。灵感来了! </P><P align=center><img onload=pimsize(this) src=data/attachment/forum/upfile/2007-4/2007428153129.jpg /><BR><BR><img onload=pimsize(this) src=data/attachment/forum/upfile/2007-4/2007428153141.jpg /></P><P align=center>上网搜索了一通,发现欧洲老牌的车标或俱乐部标都是以盾形为主,如林宝坚</P><P align=center>尼,法拉利等。<BR><BR></P><P align=center>http://www.emol.com/deportes/motores/formula_uno/2006/img/logo_ferrari.jpg /> </P><P align=center>http://www.velocityjournal.com/images/logos/lamborghini.jpg /> <BR><BR></P><br><br><font color=Teal><p align=right>『allsky最后编辑于2007-4-30 16:51:46』</p></font>
Arthur
发表于 2007-4-28 15:52:00
BMWSKY车标设计过程
<P>这个主意和鱼大师和BMW525一说,竟不谋而合。。。</P><P> <img onload=pimsize(this) src=data/attachment/forum/upfile/2007-4/2007428155023.jpg /><BR><BR></P><img onload=pimsize(this) src=data/attachment/forum/upfile/2007-4/2007428155154.jpg /><BR><BR>
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